Rocking out at House On The Rock.

How has no one else (that I've seen, yet) not used that headline for their news pieces on the latest video from The Raconteurs? Seems like a miss to me. The video was filmed at the Wisconsin tourist trap / state treasure / living fever dream that is House On The Rock, a location I finally visited in person earlier this year. Having lived in Illinois and vacationed in areas of Wisconsin over the last couple of decades, the name House On The Rock was familiar to me, but for some reason the mental image that accompanied it was always more Frank Lloyd Wright in nature. Wow. I was way off on that one.

Even crazier is that I saw House On The Rock featured on American Gods last year and just assumed they had CGI-ed the joint within an inch of its life. Again, way off on that one too.

In fact, House On The Rock is a sprawling series of buildings that takes at least a day to get through, and even then you feel as if you've rushed through and only caught a fraction of the weirdness it has crammed into its confines.

So, take in the video above, and realize that as strange as it appears, it's only barely scratching the surface of the location its filmed in. Dreams and / or nightmares for months!